50th Anniversary Limited Edition Apparel is available now from www.LarriveeAuthentic.com!  Over the last five decades, Larrivée has had four major relocations throughout North America. Starting in Toronto, then Victoria, Vancouver, and finally, California. Each time a new label insert was created to commemorate the move. There is a connection between a Larrivée player and a guitars insert label that is undeniable. It is the guitars declaration. The first official label was Toronto and was designed by friend and artist, Alan Magee. The next three major label productions were all designs by Wendy Larrivée. For a complete list of historical labels check out our Archives & Artifacts section.

There have been custom labels throughout the decades, but the four represented in the "Label T" line are the four pillars of our labels. We are also releasing our 50th Anniversary "JCL Shield" zip-up hoodie to compliment the line. All pieces are limited to 100 each and in celebration of our 50th Anniversary, we’ll include a free pack of EXP16 coated phosphor bronze strings from our friends at D’Addario with each order. www.LarriveeAuthentic.com